If you pay attention to online video, chances are you’ve heard of HTML5. It could be the next big technology that will change online video as we know it. Apple’s Steve Jobs famously stated several weeks ago, in his "Thoughts on Flash" letter, that Apple prefers HTML5 video to Adobe’s Flash technology. But what does HTML5 video mean to ecommerce sites? Is it something to embrace, or just another fad?
HTML5 Video: What Merchants Need to Know
What makes HTML5 video special is that it’s built in to the next version of HTML, dubbed “HTML5.” (See "What is HTML 5," published earlier at Practical eCommerce, for an overview.) Just as today’s HTML standard allows websites to add images to a web page through a simple
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